Marketing Manager | Head of Marketing
Join DNA Payments as Marketing Manager and lead our communications strategy. Are you a proactive, growth-minded doer? Apply now and grow with us!
The opportunity
The Marketing Manager | Head of Marketing will work as part of the Product and Marketing team and will be responsible for developing and implementing the organisation’s overall communications strategy (both direct and partner-focused). The aim of this role is to oversee the use of a variety of marketing and communications techniques to ensure:
- An active, direct participation in the payments ecosystem, helping customers and partners explore, understand and engage with DNA Payments at events, online and via marketing campaigns and collateral
- Leadership of a high-performing marketing team with overarching responsibility for CRM, digital, social and website activities in support of the external commercial part of the business and assisting with internal HR-related communications
- Leading customers’ communications, ensuring products and services are promoted in a clear, easy-to-understand manner
You will report to: Products and Marketing Director.
Work scheme
Hybrid-remote, please be ready to visit our London office 2-3 times a week.
Day to day, you will
- Develop and implement the organisation’s marketing and communications strategy with a transparent KPI basis.
- Build detailed action plans and execute marketing projects accordingly
- Partner with introducers, software and scheme partners to create impactful and meaningful event and partner programmes that brilliantly tell the DNA Payments story and showcase the value we bring.
- Support our sales and commercial teams with standardised and bespoke collateral, as well as at meetings and tradeshows with new customers and partners.
- Think “data and analytics-driven” to deliver high-performing branded collateral to tell DNA Payments’ story, including a great website, sales sheets, documents, tradeshows and events.
- Manage a small internal team to offer strategic guidance, support on key campaigns and provide budget control.
- Provide oversight on the brand strategy is consistent and reflects the organisation’s strategic vision.
- Lead external communications, supporting the Digital Manager in delivering PR stories and social content and showcasing brand and new product stories.
- Setting up a list of brand engagement-awareness KPIs, performing market and product research
About you. Proven skills:
- Bachelor’s degree in Marketing, Communications, Journalism, Public Relations or a related field.
- Proven experience as a Marketing Manager or similar role.
- Wide understanding of B2B marketing disciplines, particularly digital, social, PR, and events.
- Excellent writing, editing and proofreading skills.
- Strong communication and interpersonal skills.
- Proven experience in marketing analytics, measuring the efficiency of communication channels.
- Experience in digital marketing tools and media crafting software.
- Ability to work both independently and collaboratively.
- Excellent networking skills.
“Wows” experience and skills for this position:
- Big wow: proven track record in promoting and improving digital services, mobile apps, and online platforms.
- Big wow: Experience working in an industry related to / experience of Fintech/Payments is preferable, particularly with an understanding of software or sales organisations.
- Wow: modern, progressive approach in preparing presentations and marketing collateral.
- Wow: data analytics skills
About you. Mindset
We are looking for a proactive “doer” who is naturally passionate about growth hacking and improving customers’ interactions with services and products. Someone who puts the Customer at the centre of everything a brand should represent.
You know very well how to structure and present your ideas and follow a realistic, prompt, execution-focused approach.
If you want to reach milestones, over-achieve KPIs, tick off goals, feel energetic to overcome challenges, and consider yourself more than a regular corporate worker, get in touch.
*Candidates will be introduced to a test task that will help us and you determine whether this job is best for you.
What’s in it for you?
You’ll work with a collaborative team and join a fast-growing fintech where you’ll get the chance to learn and develop, and if that’s not enough, you also receive the following benefits.
Life Assurance
Ride to work
Income Protection
Workplace Pension
Private Medical
Employee Assistance Programme
- Department
- Marketing
- Locations
- London
- Remote status
- Hybrid Remote
About DNA Payments
DNA Payments is a leading fintech company offering innovative payment solutions for businesses of all sizes. Focusing on technology and customer-centricity, we empower merchants to streamline their payment processes and drive growth. Visit our website to revolutionise your payments with DNA Payments.
DNA Payments simplifies payment processing with cutting-edge technology and personalised support. Accept multiple payment methods and seamlessly integrate with existing systems. Join us and transform your payment operations with DNA Payments.
Marketing Manager | Head of Marketing
Join DNA Payments as Marketing Manager and lead our communications strategy. Are you a proactive, growth-minded doer? Apply now and grow with us!
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